Published: 27 June 2021
Client’s Brief After the launch of the first ever insurance purchasing mobile application, EasyLife, last June, Guardian Life Insurance Limited (GLIL) has partnered with Beatnik Technology yet again, this time to revamp the web portal for EasyLife. Since its launch, the EasyLife mobile application has been widely acclaimed and has also gone ahead to become the first runner-up of the prestigious BASIS National ICT Awards 2019 under the Consumer (HC-C) – Banking, Insurance & Finance category. Beatnik Technology is privileged to have been able to play a part in this achievement, and we are glad to be able to continue on this venture. Our Approach The web platform will serve as a web version of the mobile application. Users can easily purchase life insurance through the platform, as well as pay premium regularly. They can also be part of a digital loyalty program, without purchasing a policy, that allows them to avail terrific offers and discounts at over 250 hospitals and numerous lifestyle brands. About the Client Guardian Life Insurance Limited, a reputed insurance service provider in Bangladesh, started its business activities from 2014 and has already attained a good reputation in the insurance industry.